Posted over 4 years ago
About us
CitizenShipper is a share-economy shipping and transportation marketplace that connects people who want something delivered with drivers who can actually do the delivering. As a marketplace, we focus mainly on helping pet owners find a transporter for their pet and so far we’ve helped thousands of pet owners reunite with their pets. We are a virtual team and all work remotely.
Working with us is comfortable and easy
Our team is international
Everyone works remotely (from home)
We have a “minimum meetings” culture
We’re still growing, and you have a lot of room to grow with us
Job brief
You will be obsessed with growth, focused on finding us new customers, work hard to increase our conversion rates and optimize our platform ultimately helping us to grow revenue. You will distribute your time between creating and executing on new growth oriented initiatives and managing the current marketing team. We expect about an 80/20 split between your own growth-oriented projects and the management of our current small team.
You will be busy with
Develop product marketing strategies
Serve as a bridge between the Product team and the Marketing team
Monitor metrics across marketing channels (landing pages, ad campaigns)
Work with various teams (design, content, acquisition, product, sales) to implement strategies
Test marketing product features, releases and ad copy
Evaluate project using relevant KPIs and feedback from existing and prospective customers
Team management and tasking
Onboarding of new marketing team members
Connecting marketing members into overall marketing plan
Connect marketing team and their efforts to overall product roadmap and business plan
Execute new marketing initiatives
We’d like you to have
Experience running successful marketing campaigns
Solid knowledge of web analytics and Google Analytics, PPC (Facebook and Adwords), SEO, Email and SMS marketing, email automation, AB testing, copywriting, content and social media, also solid knowledge of Mixpanel and Asana
Leadership skills with the ability to set and prioritize goals
Analytical mind
Strong communication and negotiation skills
Management or team lead/project management experience
Tell me how you like your ice cream when applying for this job.
CloudZero
CloudZero