Posted about 5 years ago

Freelance SEO Analyst Job Locations: US-Remote Job ID: 2019-1193 Category: Communications – Research Dissemination – Content and Materials Development Department: Communications – Research Dissemination Job Status: Active Type: Part-Time On-Call Role Summary We are looking for a Freelance SEO Analyst to manage all search engine optimization and marketing activities. You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. What Will You Be Engaged In Day-To-Day? Executing tests, collecting and analyzing data and results, identifying trends and insights in order to achieve maximum ROI in paid search campaigns. Tracking, reporting, and analyzing website analytics, initiatives and campaigns. Managing campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies. Optimizing copy and landing pages for search engine marketing. Performing ongoing keyword discovery, expansion and optimization. Researching and implementing search engine optimization recommendations. Researching and analyzing competitor advertising links. Developing and implementing link building strategy. Working with the development team to ensure SEO best practices are properly implemented on newly developed code. Working with editorial and marketing teams to drive SEO in content creation and content programming. Recommending changes to website architecture, content, linking and other factors to improve SEO positions for target keywords. What Qualifications Will Help You Succeed? BS/MS degree in a quantitative, test-driven field, plus a minimum of 4+ years of related experience, or equivalent education or experience. Proven SEO experience. Proven SEM experience managing campaigns. Solid understanding of performance marketing, conversion, and online customer acquisition. In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends). Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite). Experience with A/B and multivariate experiments. Working knowledge of HTML, CSS, and JavaScript development and constraints. Knowledge of ranking factors and search engine algorithms. Up-to-date with the latest trends and best practices in SEO and SEM. Management retains the discretion to add to or change the duties of the position at any time. IQ Solutions is an Equal Opportunity Employer and an Affirmative Action Employer (M/F/Disabled/Veteran). IQ Solutions prohibits employment discrimination based on race, color, religion, creed, age, sex, sexual orientation, gender identity/expression, national origin or ancestry, marital status, status as a military veteran (including recently separated and other protected veterans), or status as a qualified handicapped or disabled individual, or as Vietnam-Era Veteran, in accordance with applicable law.